provider: vimeo
url: https://player.vimeo.com/video/248934550
src: https://player.vimeo.com/video/248934550?width=840&height=1000&discover=1%3Fdnt%3D1&app_id=122963&dnt=1
src mod: https://player.vimeo.com/video/248934550?width=840&height=1000&discover=1%3Fdnt%3D1
src gen mod: https://player.vimeo.com/video/248934550
src gen: https://player.vimeo.com/video/248934550?dnt=1
INSIGHT
Nutanix is leading the way in the multi-cloud era, with a single OS across all cloud environments. They needed an opening video to introduce the power of their “One OS, One Click” solution at their .NEXT annual user conference. And it needed to be big and bold — across an 80-foot wide screen.
IDEA
Our idea was to visualize the IT landscape as a virtual, 3D world and then introduce key product benefits through metaphorical animation and text narrative. The goals were to create a powerful visual journey to engage, excite, and impress the audience — and reinforce their brand image as a forward-thinking, innovative, premium company — relentless in their quest to make the lives of their customers easier.
ClientNutanixServicesCreative Strategy, Scripting, Post Production, AnimationLinkwww.nutanix.com